JOIN THE CHALLENGE

Join us for our five-day Do It!™ Challenge and learn how to Decrease Opposition and Increase Tactics to help you accomplish your 2023 goals.

January 30th - February 3rd, 2023

Applications close January 29th.

Check out the different packages below.

JOIN THE CHALLENGE
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WHAT IS THE DO IT!™ CHALLENGE?

Amber Ivey created this framework based on years of setting personal and professional goals and accomplishing what seemed impossible. In 2012, Amber decreased opposition and increased tactics to help her leave the comfort of her home and career to push forward toward her goals. In the last ten years alone, she has used this framework to: 

Personal

  • Move to a new state

  • Earn two additional professional degrees

  • Start a new career path

  • Increase salary by more than 350% (not including side hustles)

  • Secure a significant five-figure contract that was more than her salary out of undergrad

  • Launch three businesses (two still active)

  • Pay off debt

Professional

  • Transform an organization and reduce turnover during her tenure

  • Create a new office in partnership with state executive leaders

  • Help cities transform their data culture and create lasting results

  • Help courts modernize their systems

  • Launch new programs to support public sector leaders across the Americas

  • Conduct and publish first-of-its-kind-research on state data use and management

  • Publish articles on data and court technology transformation

  • Speak at more than a dozen conferences, including twice at SXSW

  • Hire and promote diverse staff

These are just some of the goals she has accomplished, and she wants to help you Do It!™ too! 

JOIN THE CHALLENGE

THE NEXT CHALLENGE STARTS:

January 30th - February 3rd, 2023

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Do It!™ Intro Challenge

  • Get introduced to our proprietary Do It™ Framework that will help you Decrease Opposition and Increase Tactics to get things done.

  • Access to an online community during the challenge.

  • Access to weekly online Zoom room where Amber will discuss lessons, and you can communicate with fellow participants during the challenge.

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Do It!™ Total Challenge

  • Get introduced to our proprietary Do It™ Framework that will help you Decrease Opposition and Increase Tactics to get things done.

  • Access to an online community during the challenge.

  • Access to weekly online Zoom room where Amber will discuss lessons, and you can communicate with fellow participants during the challenge.

  • Access to a Do It!™ Challenge Worksheets with exercises to facilitate learning.

  • Access to the challenge recordings for the duration of the challenge.

Laptop on a wooden desk with a blurred video call of a woman wearing glasses displayed on the screen, and a black printer behind it. There are colorful papers and notebooks nearby, with natural light coming through a window.

Do It!™ VIP Challenge

  • Get introduced to our proprietary Do It™ Framework that will help you Decrease Opposition and Increase Tactics to get things done.

  • Access to an online community during the challenge.

  • Access to weekly online Zoom room where Amber will discuss lessons, and you can communicate with fellow participants during the challenge.

  • Access to a Do It!™ Challenge Worksheets with exercises to facilitate learning.

  • Access to the challenge recordings for a week following the challenge.

  • Access to virtual Q&A segments where Amber will personally answer questions submitted during the challenge.

  • VIP background to use during the challenge.

What you’ll get out of this challenge:

✅ GET INTRODUCED TO THE DO IT!™ FRAMEWORK.

✅ COMPLETE A MINDSET ROOT CAUSE ANALYSIS TO ASSESS YOUR THOUGHT PROCESS AND WHAT IS HOLDING YOU BACK.

✅ DEVELOP YOUR THEORY OF CHANGE.

✅ COMPLETE YOUR DO IT!™ ACTION PLAN - A STEP-BY-STEP GUIDE TO ACCOMPLISH YOUR GOALS.*

*ONLY FOR PAID CLIENTS

JOIN THE CHALLENGE

THE FOUR-WEEK DO IT!™ CHALLENGE

A wooden desk with a potted plant, a black and brown box with gold lettering, a white card, and a black device with a gray pen rest on it.

Are you ready to transform the way you think about your goals and vision for your life?

By taking this challenge, you are committing to accomplishing your goals beyond what you thought was possible.

CHANGE YOUR MINDSET FOREVER

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Five-day Commitment

Experts believe forming a habit can take anywhere from 18 to 254 days. This challenge, we will kick-start this process by helping you develop the Do It™ mentality so that your habits can become the norm.

JOIN US FOR DO IT!™ EVENINGS

An art installation with large white walls displaying the words "THIS IS NOT US" in black text. Part of the gallery space, including wooden flooring and a black ceiling, is visible. Some people are partially visible in the foreground.

People who are not willing to improve their mindset or do the work it takes to transform their lives.

Whether you have tried and failed or never tried before, this challenge will help you grow and learn principles to ensure you Do It!™, whatever it is. But you have to be ready to do the work.

THIS CHALLENGE IS NOT FOR

JOIN THE CHALLENGE
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ABOUT YOUR HOST

Amber Ivey “AI” is a prominent thinker, voice, and leader of cultural change, an expert in data utilization and management, while also being an equitable leader--an attribute that leads to an improvement in her client’s systems and lives. With over ten years of experience leading dynamic teams that transformed systems across private, public, and non-profit sectors, she has dedicated her life to helping make people and processes work better by decreasing opposition and improving tactics to improve outcomes for individuals, communities, and companies.

Amber is currently a Vice President at a non-profit, where she leads a team that helps governments drive impact. Before her current role, she served as the Senior Director for the Bloomberg Center for Government Excellence (GovEx) at Johns Hopkins University. At GovEx, Amber led a team that helped government leaders use data to make decisions through †raining, coaching, and technical assistance. Formerly, she worked at The Pew Charitable Trust—a non-profit focused on solving today's challenges using data-driven, nonpartisan analysis. At Pew, she led first-of-its-kind research on data use in states and managed a team that helped modernize the civil legal system through online legal technology.

Prior to Pew, Amber worked for Maryland StateStat—a performance-measurement and management office created by former Governor Martin O'Malley (D). Following a gubernatorial transition, she also helped to launch the Governor's Office of Performance Improvement under Governor Larry Hogan (R).

Before joining the State of Maryland, Amber was a logistics manager for a Fortune 50 company where she used data to drive efficiency, productivity, and profits. She switched from private to the public sector to use her skills in service of government efficiency. She has her MPA and J.D. and is excited to serve at the intersection of data, technology, public policy, and law.

JOIN THE CHALLENGE